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As results-oriented creative director and digital marketer, I believe a timeless brand must go beyond beautiful design. It needs to be paired with a digitial strategy and creative that converts into revenue. 

specializing in beauty, beverage, and women’s lifestyle brands

I have worked on brands in a variety of industries, from alcohol beverage, beauty & cosmetics, apparel & fashion, to women's lifestyle. Working with founders and companies to bring their brands to life and execute on their goals is what I love to do. With a strong understanding of branding and design, combined with direct-to-consumer sales strategy, I am able to approach creative through a strategic, forward-thinking lens that helps increase revenue and reach. To read more about my work for other clients, click here. 


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I have had the privilege of working with Elle on several projects over the last couple of years. Elle has an uncanny ability to understand the brands ethos and bring it to life through design. Elle can transform concepts into stunning and captivating designs. 

I wholeheardtly recommended Elle’s services to any business. She is an inspiration and creates inspiring pieces. I am grateful to have worked with Elle and for her energy, commitment and work ethic.

NEW BEAUTY, EDITOR AT LARGE

SARAH

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Great question! My passion and experience is working with small companies and brands, and helping them grow. With experience as a creative director, as well as managing direct-to-consumer sales channels, I have a deep understanding of creative that converts. Unlike most designers, I also look at the greater business goals and approach each project with the end conversion goal top of mind. 

I'm currently based in sunny San Diego, CA, and absolutely love it! Being a midwestern girl growing up in Minneapolis, Minnesota, the sunshine was calling. If you are in the SoCal area, I love meeting clients in person. Otherwise I'm always available by phone or to connect over ZOOM.

You can expect creative collaboration, prompt project updates, clear timelines on deliverables, and lots of fun along the way! I know each client is different, so I like to hold weekly to bi-weekly zoom calls (depending on the project) review creative and present deliverables. It is important to me that you are 100% happy with our work together, and you have a some kick-ass creative that tells your brand story and connects with your customer. 

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To view Elle's full professional portfolio, click here.